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Designing your material
The front page should be attractive and captivating enough to draw people’s attention. They should be encouraged to pick it up and read it. You can always include bold images on the cover. It can be a photo of your product or any other image that is relevant to your business. It’s always a good idea to put your tagline on the cover and even your top benefits to give your customers an idea on what your business offers. Make sure to make the design as interesting and remarkable as possible so you are assured that people will be drawn to it.
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Additional tips:
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- Use simple fonts and easy to understand words.
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- Print in color. A colored brochure will look catchier. Be sure to pick the right colors that will help you convey the right message to your customers and prospects. Good thing color printing is affordable these days allowing you to print in color even if you are on a limited budget.
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Design your brochures to impress and you can be sure to get the response you desire. It doesn’t take a lot to design the best brochure. Follow the simple tips above and you can be sure to deliver your marketing message to your customers and prospects effectively.
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